The Living Book
Friday, October 23rd, 2009
Friday, October 23rd, 2009
Friday, October 23rd, 2009
Volkswagen has created a new theory based on the idea that creating something as simple as fun is the easiest way to change people’s behaviour for the better. This is a very nice invitation to think and act differently to help others and the environment. Great work VW!
The Fun Theory in action:
(This one has more than 4 millions views on YouTube!)
Any ideas? You have until Nov 15th to enter the Fun Theory Awards on http://www.thefuntheory.com/
Friday, October 23rd, 2009
Following in the footsteps of Tourism Queensland’s ‘Best Job In The World’ campaign, Coca-Cola is launching ‘Expedition 206′ campaign, a that will run will throughout 2010. The public will choose the team that will undertake the journey from a shortlist of nine finalists.
The expedition will begin on 1 January in Madrid and will be documented via the official Expedition 206 website as well as on Facebook, YouTube, Twitter and Flickr.
You can cast your vote on http://www.expedition206.com/
Source: BrandRepublic
Tuesday, September 22nd, 2009
Thursday, September 17th, 2009
West is widely criticized for interrupting Swift as she accepted an award at Sunday’s MTV Video Music Awards saying that Beyonce deserved it.
There is a great deal around this event and also publicity for the MTV Video Music Awards.
THE QUESTION IS: WAS KANYE INTERVENTION A FAKE? LET US KNOW WHAT YOU THINK
If you want to help Kanye to apology, try the Kanye West Apology Generator.
Discover more Kanye Funny Statements generated by users on http://kanyegate.tumblr.com/
See what others have to say on Twitter and Youtube.
If you want to watch West at the MTV and his excuses to Taylor, check this report on MSNBC.com
Even Obama had something to say about West. His comment had been put on Twitter by an ABC journalist.
Special thanks to my collaborators: Julie Lemonde and Simon Painchaud.
Monday, September 14th, 2009
Tks to Julie Lemonde
Take 3 minutes to lift your energy up big time!
The Black Eyed Peas perform a special live version of “I Gotta Feeling” for Oprah while a flash mob of synchronized dancers groove on Michigan Avenue downtown Chicago, IL USA. The performance was at Oprah’s 24th Season Kickoff Party on September 8, 2009.
Wednesday, September 9th, 2009
The Profiler is a pretty amazing tool developed by Famous Brussels for a telco company in Belgium, Internet Belgacom. The concept is quite simple but the output quite sophisticated.

The tool uses Facebook Connection. So once you enter your Facebook ID, the Profiler tool sparse all the content it can find about you and your friends and map it on your picture. The words are limited to describe the experience so just try it!
Saturday, September 5th, 2009
Pet Cafe is a new Japanese concept where stressed locals can gather to enjoy a meal, a beverage, and some relaxing companionship with a rabbit, cat, or dog. Since many rented apartments in Japan do not allow pets, these cafes offer a safe haven for animal adulation. You can rent interaction time with one of the 18 rabbits for a few buck per minutes.

Source: http://www.psfk.com/2009/09/creature-comfort-japanese-cafes-offer-animal-companionship.html
Saturday, September 5th, 2009
The Swedish agency Lowe Brindfors has launched a new campaign for SAAB that really takes us into the universe of this brand.

The microsite that is smartly executed brings us in different dimensions time in a very simple way. They also survey our opinion on the technology we would like them to work on in the future. Great work!
Source: http://www.adverblog.com/archives/004023.htm
Saturday, August 29th, 2009
Neurosonics Audiomedical Labs Inc. released a brilliant weird video this week featuring the Scratch Perverts, a collective of turntablist DJs from the UK. In the video the DJ’s use scratch tables and instruments with human heads attached to it.
Source: http://www.viralblog.com/online-video/neurosonics-audiomedical-labs-inc-viral-video/
The site: http://www.neurosonicsaudiomedical.com/