TAXI

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Happy Halloween

Friday, October 30th, 2009

LUIS from diluvio on Vimeo.

Amazing creepy and spooky stop motion piece . Boo. Happy Halloween everyone.

Kate Spade’s fall campaign

Friday, October 30th, 2009

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I was a long time fan of Kate Spade, until the Neiman Marcus Group sold the company to Liz Claiborne in 2007. However, after seeing the new fall campaign, I’m pretty convinced that creative director Deborah Lloyd is keeping Kate Spade’s vision alive. See more from the fall campaign on the Facebook fan page.

Videogioco, a brilliant bloody masterpiece

Friday, October 30th, 2009

Source: Ideabounty

Red Bull Stash Nationwide Scavenger Hunt

Friday, October 30th, 2009

Red Bull is using Facebook to promote a nationwide scavenger hunt called Red Bull Stash. Red Bull Facebook fans get clues and pictures to look for the energy shots hidden across the country.

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70% of the energy shots have been found so far…

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More to discover on their Facebook Page

Source: Socialmedia.org

Samsung Corby, the Love Phone that detects beauty ?!?

Thursday, October 29th, 2009

Very funny and absurd viral reportage introducing the new handset.

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The Google story in 2 minutes

Thursday, October 29th, 2009

A (very) quick look back at the Google story over the last 11 years. Nicely animated!

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The power of Time off by Cynthia

Tuesday, October 27th, 2009

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I am at the Boards Conference in NY and just heard the attached talk by Stefan Sagmeister about the powers of time off -  very inspiring discussion about how to keep creativity at its peak  .stefan_sagmeister_the_power_of_time_off.html

Augmented reality for music fans

Monday, October 26th, 2009

A music band from Sydney called Lost Valentinos has created an AR experience that allows  fans to record their own customised music videos for the single ‘Nightmoves’ by capturing band members performing the track in their physical reality.

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Perform your own AR experience with the member of the group by visiting their site .

Source: creativesocialblog

The Boobyball: Save the Boobs Campaign-Back Story

Friday, October 23rd, 2009

I know this killer PSA has already had its day on the TAXI blog but I thought it deserved a wee bit of back story!  I have been an active committee member of The Boobyball for aproximately 5 years .  It is a fund raising event very close to my heart.  The Save the Boobs video was created to promote The 8th Annual Boobyball which was held on October 2nd 2009—where over 1000 people attended! This event was conceived by two close friends of mine, Amanda Blakley and Ashleigh Dempster of The Society Toronto. The event was started in 2002 to support one of Amanda’s very best friends—a vibrant, active young woman, Sarah O’Regan who was diagnosed at 23 years of age with stage 4 breast cancer. In 2008, they approached Rethink Breast Cancer to create a new grant through funds raised via the Boobyball. They were looking for a project that was aligned with Rethink’s goal of filling the gap in services and resources for young women affected by breast cancer.  Thus THE BOOBY INNOVATION GRANT was born. The objective of the Booby Innovation Grant (BIG) is to encourage and provide support services for newly diagnosed young women with breast cancer and to empower young breast cancer survivors.  click here for more info on the Booby Innovation Grant .

To date, the Boobyball has raised just shy of a million dollars for the breast cancer cause. The Save the Boobs PSA has allowed The Boobyball the media attention around the world, which it is so deserving of.

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LAIKA

Friday, October 23rd, 2009

“With LAIKA, there is finally a font that can seamlessly use the whole spectrum of its cuts. A font that is able to move between its extremes in real time. An interactive font that is able to respond to its surroundings. A font that questions deadlocked dogmas and throws up completely new design questions, and thus has the potential to revolutionise the understanding of digital typography.”

I used to be a font guy, I can appreciate when I see a great font these days, but I’m not up on my font game like I used to be 7 years ago. This LAIKA font is pretty bad-ass. reacts to different forms of input from a control board to a scale, they even hooked it up to a plant. Amongst other things I wish I had made cool stuff like this in school.

More info here LAIKA